FC Cincinnati announces partnership with Liberty Center
LIBERTY TOWNSHIP, Ohio (WKRC) - FC Cincinnati already has a strong fan base here in the Queen City but the club is looking for more heading into the home stretch as Major League Soccer prepares to award expansion franchises.
On November 14, a partnership between FC Cincinnati and Liberty Center was announced. It will include the club's apparel being sold at both Homage and Dick's Sporting Goods at the shopping center.
There is also a brand new kiosk inside the mall where tickets to FC Cincinnati matches can be purchased along with other general club information.
The deal at Liberty Center is one that has been in the works for quite some time, well before news that the Columbus Crew MLS franchise could relocate, leaving a vacancy in the state of Ohio.
FC Cincinnati president and general manager Jeff Berding said that the club has always maintained a strong respect for boundaries in terms of not invading another team's territory and that remains the case here.
With FC Cincinnati inking a brand new apparel deal with Mercy Health and an announcement expected sometime this week regarding the plans for a stadium destination, the Liberty Center announcement seems to have the club right where it wants to be ahead of the MLS expansion decision expected before the end of the year.
"I think that they've been enormously impressed with everything that's transpired over the past two years and we just need to continue to grow our brand," said Berding. "We're going to remain faithful to our values and today's announcement is another step in that direction."
When asked about his confidence about December's decision, Berding replied, "there's a lot to like about what Cincinnati offers MLS expansion."