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Soccer popular beyond World Cup

CINCINNATI (Paula Toti) -- It wasn't a good ending but it was a good run for U.S. soccer fans.
The chance at winning the World Cup died Tuesday with a 2-1 loss against Belgium.  Fountain Square was a sea of people dressed in red, white and blue cheering on the American team Tuesday afternoon.

Soccer fans said the game was great because you can play it rich or poor.  You just need a few guys or gals and a ball.  They said it's simple to watch, moves fast,  does not have a lot of stopping the action and most anyone can play it. 

Soccer boasts great demographics for advertisers.  The World Cup business proved great for families.

18-year-old Brenden Olding said he grew up playing football but his younger siblings played soccer.  He thought there was a popularity shift five years ago.

"Cincinnati especially, soccer clubs are popping up all over the place as opposed to five years ago," Olding said.

Two good friends from the west side said at 24-years-old they said soccer was what they grew up with, "I didn't play at Elder but all the way to high school and then leagues in college," said Zach Mills.

Sure, it was not all young children playing but it seemed for most of the crowd on Fountain Square, exposure started a long time ago.  In some cases the enthusiasm extended to an even older crowd.  For several four year election cycles, people have tried to appeal to soccer moms.  Now the children of those moms are in many cases adults; with so many now having played soccer their whole lives it makes one wonder about World Cup excitement four years from now.

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