University of Cincinnati tartan now found in local boutiques

UC launches its tartan branding. UC grad and designer Asha Ama and store owner Grace Jones talk about what's available (WKRC)

CINCINNATI (WKRC) - There is a huge effort to push the the University of Cincinnati brand. Everything from clothing to furniture with the tartan can now be found in local boutiques like Dwellings on Madison. Local 12 told you about the branding effort back in December. The official launch party was on April 7. Grace Jones of Dwellings on Madison and Project Runway designer Asha Ama talk about the tartan branding.

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